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Pound Takes » breakthrough applications
Ideas on Engineering Breakthrough Applications

Posts Tagged ‘breakthrough applications’

Find Breakthrough Success Through Optimization

This post is about making constant and focused improvements on your product or business until you reach breakthrough success. Much like the storied tipping point, any wildly successful business or product optimizes continuously - sometimes in oblivion - until they find product/market fit.

Net Flix, Amazon and Facebook all found their breakthroughs over time. Their successes weren’t obvious bets going in, and I can guarantee you that there were many mistakes and trials that ended in various levels of failure along the way. How do companies and product teams stay focused and encouraged enough to grow their ideas into breakthroughs? The answer is some variation of focused trial-and-error; though it could be referred to as the feedback loop, profile before optimization, or a million other industry-specific terms.
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Ingredients for a breakthrough

Breakthroughs are one of those things that are hard to define, but easy to spot when you see them. Like love, no one can agree on a definition, but we all know it when we experience it. For our purposes, we’ll assume that breakthroughs exceed user’s expectations in terms of design, engineering, and utility. In other words, the product is beautiful, useful and “just works.” Remember the first time you used Net Flix or Gmail?

If you’re in the business of developing applications or running a web business, your seeking breakthroughs.
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